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TRUST

Privacy

Your data belongs to you and your company, and you control what visitors can see and what is tracked.

WHAT IT ISUpward uses customer data to run the service and keeps each company's data isolated. Members control what their Bio/Profile Page shows, which material Vutesa may use to answer visitors, and who can see their leads. Marketing email and SMS respect unsubscribe and STOP, tracking attribution needs the visitor's acceptance, and the full privacy policy is on the legal page.

Whose data it is

Contacts, leads, files and messages belong to the member or company that collected them. Company owners see what their role and team settings allow, and members see their own work.

  • Company isolation
  • Team visibility set by the owner
  • Shared Leads controls who else sees a lead

What visitors can control

A visitor who arrives through a tracked link is credited only after they accept, in a first-party cookie that carries no identity. A refusal takes effect on the next request.

  • Choice kept for a year
  • No third-party trackers for attribution
  • Declining is immediate

Marketing messages

Every campaign includes an opt-out link and your mailing address. Text messages include Reply STOP. Opted-out people are removed from audiences automatically and only they can opt back in.

  • Opt-out link added to campaigns
  • STOP honored
  • Sign-in codes are separate

What Vutesa may use

For visitors, Vutesa reads only what the page owner switched on and answers about that one owner. It does not see other customers' data.

  • Owner-chosen sources
  • Scoped to one member
  • Platform brand hidden from visitors

Deleting and recovering

Removed records go to Archived or Deleted first. A deleted company is kept for a 90-day window before it is purged.

  • Archived and Deleted tabs
  • Trash for files
  • 90-day company retention

Where to read more

The legal page holds the privacy policy and terms. For questions, call or write to us from the Contact page.

  • Privacy policy on the legal page
  • Contact by phone or mail
  • Support inside your account

Frequently asked questions

How is my data used?

Upward uses customer data to provide the service. See the privacy policy on the legal page for the full terms.

Can visitors opt out of tracking?

Yes. Attribution is recorded only after acceptance, and declining takes effect immediately.

Can I delete a lead?

Yes. It moves to Deleted first so it can be reviewed and restored.

Who can see my leads?

You, and teammates only through Team settings and Shared Leads.

What does Vutesa see when it talks to a visitor?

Only the material you switched on for your own page. It does not see other customers' data.

Related

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