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SOCIALIZER

Content Library

Every post, draft and approval in one place.

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WHAT IT ISThe Content Library lists your posts and drafts with their status: Draft, Needs Approval, Approved, Scheduled, Shared (unverified), Archived or Missed. Companies also keep approved content that members can build on.

Statuses that tell the truth

A post you shared by hand is marked Shared (unverified), because Socializer cannot confirm it went out. Directly published posts are tracked as publications with results per network.

A shared shelf for the team

Companies publish approved content and campaigns. Members copy what they need into private drafts and personalize it.

How it works

Create or import

Posts land as drafts.

Review

Edit and check.

Approve

If your company requires it.

Publish or schedule

Status follows the post.

What's included

Status filters

Find drafts, approvals and misses.

Version history

See what changed.

Per-network results

Delivery outcome by account.

Bulk controls

Act on many posts at once.

Frequently asked questions

Which networks can Socializer publish to?

Facebook Pages, LinkedIn, X, Threads and Bluesky publish directly from Socializer. Instagram, Pinterest and TikTok are supported where they are enabled for your company. You can also draft for other channels and post them yourself.

What does Shared (unverified) mean?

You marked a post as shared after posting it yourself. Socializer cannot verify it, so it is not counted as a verified publication.

Is Socializer available to every company?

Socializer is rolling out in stages, so it is on for selected companies first. Contact us if you want it for your team.

How does Socializer feed my CRM?

Each post can carry a Tracked Link to a destination you choose. Recorded clicks and attributed leads, forms and bookings connect back to the link owner, so social activity shows up in the Multi-Touchpoint CRM.

What are the monthly allowances?

Free: 5 AI writes and 2 AI images, no scheduling or direct publishing. Starter: 50 writes, 15 images, 15 scheduled posts and 15 Publishing Credits. Deluxe: 100, 25, 20 and 20. Pro: 150, 30, 25 and 25. Team plans match Deluxe. Add-ons can add more for 30 days.

Related

Socializer

Write in your own voice with Vutesa, publish straight to your networks or schedule for later, and see which posts bring people back through tracked links.

AI Social Media Assistant

Vutesa Write, the Content Coach and Surprise me, inside Socializer.

Social Sharing

Upward gives every member the same sharing tools: a share sheet with nine apps, QR codes, a digital business card, email and SMS, scheduled social posts and secure file links. Each one is connected to your CRM.

Pricing

Plans for members and companies.

Have a question about Content Library?

Ask Vutesa, Upward's AI assistant — answers draw on this page's content.

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Start free, then replicate your system across your whole team.

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